7/10/24

Dear Valued Customers,

Discontinuation of Keto-Specific Meals:

Since 2018, we have proudly provided keto-specific meals, including specialized medical keto meals for scientific studies. Our commitment to supporting various dietary needs has always been at the forefront of our mission. However, over the last two years, we have observed a significant shift in dietary preferences among our customers and recommendations from dietitians. The popularity of the keto diet has waned, leading to a steady decline in demand for our keto-specific meals.

After careful consideration and analysis, we have made the difficult decision to discontinue our keto-specific meal offerings. The change will take effect in mid-August. This decision allows us to better allocate our resources and focus on products that align more closely with current dietary trends and customer needs.

Continuing Support for Low-Carb Diets:

While we will no longer be offering keto-specific meals, we want to assure you that we remain dedicated to supporting those who follow low-carb diets. We will continue to produce a variety of lower-carb meal options to cater to your dietary preferences. Additionally, our popular "Just the Meats" products will remain available, providing high-quality protein options for those adhering to low-carb regimens.

We understand that this change may affect some of our loyal customers who have relied on our keto-specific meals. We sincerely appreciate your understanding and continued support. If you have any questions or need assistance in finding alternative meal options, our customer service team is here to help.

Thank you for being a valued part of our community. We look forward to continuing to serve you with delicious and nutritious meals that meet your dietary needs.